consulting

marketing plan and strategy

Oversimplifying, marketing represents all activities within companies aiming at getting and retaining clients. 

Marketing starts with structuring and defining your product/service, then moves on to establishing a pricing strategy, selecting your place(s) of business and choosing your various promotional activities to get more business and be better known within your market.

Evidently, without marketing, there are no sales. Hence, this is a vital part of your business that requires all the necessary attention.

Want to improve sales using proven techniques? Contact us today.

market development

You current market does not suffice to meet your sales objectives and feel that exporting is the next step?

Here are some important points to consider before starting exporting:
- What made your company successful in your current market?
- Can you export this advantage?
- To which geographical market?
- What will be your pricing strategy?
- Will you use your existing team?
- Work with a local partner?
- Hire a distributor?
- Build a new sales team?

Ready to make the jump? Do not hesitate to contact us and find out how we can help turn your project into a reality.

internet strategy

Operating a business without a Web site in today's environment is almost impossible to imagine. Yet, many companies do not have a clear objective of what they want their Web site to accomplish. 

This is why a careful planning prior to investing on your new Web presence is important.

Questions like:
- How can my Web site be included in my communication strategy?
- How can I use it to get closer to my clients, both internal and external?
- How can I make my Web site a success?
These are just a few of the things to consider.

Are you at the stage of establishing or reviewing your Web site strategy?

Do not hesitate to contact us; we can help you make the right decisions.

 

website development

What is the difference between an Internet strategy and building a Web site? The first aims at positioning your Web site within your company and your communication strategy. Once you know want you want out of your Web site, the building process starts.

With this in mind, how you build your corporate Web site depends on who is it addressed to.  Clearly identifying your audience is half the battle. The other half is knowing what to say to them. Here are some questions that should help you in this process:

  • What to put on your Web site and how to write it for maximal effect?
  • What to say and not to say?
  • Why a Web site over a brochure?
  • What part of my Web site will help clients come back for more?
  • How do I get my Web site known?
  • Which technologies to include?
  • Why are pictures important?
  • Do I have calls to action?
  • Can I have a secured area on my Web site for sales representatives or other partners?

 

Want to find out the answers to these questions? Contact us today.

general consulting

You are thinking about a new deal, but not sure if you should go ahead?

The time is right for you to start your business, but unsure on how to get there?

Your business is in a difficult period and you want to put back on track?

These are some of the questions that we can help you answer.

Contact us today and talk to us about your project.